Original IBM “Writing to Read” program coffee mug, produced as part of a school literacy initiative sponsored by IBM. This mug features the Writing to Read title along with a childlike handwritten illustration and printed IBM logo, reflecting the educational focus of the program.
“Writing to Read” was an IBM-backed literacy curriculum introduced in the late 20th century, making this mug a piece of corporate education history as well as vintage IBM promotional memorabilia.
This example is unused and was found stored in its original multi-mug packaging (designed to hold six). The outer box is not included, but the mug itself shows no signs of use and remains clean and presentation-ready.
Details:
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Sponsor / Brand: IBM
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Program: Writing to Read
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Item Type: Coffee mug
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Material: Glazed ceramic
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Color: White with black graphic
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Era: Late 20th century
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Markings: Printed Writing to Read text and IBM logo
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Capacity: Standard coffee mug size
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Condition: Unused / excellent
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Quantity: One (1) mug
(multiple available; sold individually)
A great addition for IBM collectors, educators, or anyone interested in vintage corporate or school-related memorabilia.
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